Episode 1 - Welcome to HubnSpoke

 

What is content marketing? How do sales funnels work? Can social media really help your business?

This podcast series will discuss these topics and more in further detail, as well as tips and tricks revealed by Adam Steinhardt and Zaahn Johnson that will get you fired up for your marketing day.

What is HubnSpoke?

It represents the ways in which you market your content.

Hub = blog
Spoke = vehicles used to push the content out (Facebook, emails, LinkedIn, etc.)

Using HubSpot for Content Marketing

HubSpot is an automated software program that lives in the cloud and is created for sales and marketing people. It is a dynamic company and a powerful tool with apps for social media publishing, calls-to-action (CTA), workflows and free customer relationship management (CRM) tool.

Some background information on HubSpot

  • Originated in Boston where the Head Office currently is.
  • Over 1,000 staff ensure the software is constantly evolved and well supported.
  • Offices are located around the world, such as Sydney, Dublin and Singapore.
  • Listed in NASDAQ.

It is easy to use and beneficial as you only need one password for multiple apps. One major benefit is that HubSpot joins your contacts database to your website so you are aware of who is on your website.

Inbound 2016

There are many marketing conferences held, one of which Adam Steinhardt and Zaahn Johnson will be attending on November 8th 2016, on the US Election Day, of which 14,500 people are attending.

#Inbound16

Do you have ideas for a new topic you would like us to podcast? Let us know on
FacebookTwitter, Google+ or LinkedIn, or simply email us.

Learn more:

See The HubSpot Features Movie

10 Steps to Get Started With HubSpot

A Full List of The Kingdom HubSpot and Inbound Marketing Services

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