Most people are slightly familiar with bounce rates shown in Google Analytics. We explore how you can improve your bounce rate and get greater website traction.
But what is the bounce rate?
The definition as given by Google is "A Bounce Rate is the percentage of single-page sessions (i.e. sessions in which the person left your site from the entrance page without interacting with the page)."
So how do you fix it?
We look at ways to improve the inbound marketing impact of your website and along the way give a superior buyer experience that gives them trust. With clever copywriting, we encourage you to tell a better story so prospects engage better with your page.
Surprisingly many websites don't have a call-to-action. A call to action is a key to engaging your visitor with the next step in the process that you would like to have them take.