In revamping this electronic mail piece, the goal was to increase the open rate percentages for Spend-less Shoes.
With fresh new creative, The Kingdom was able to ignite interest in the monthly specials e-mail, creating a responsive web design using the MailChimp EDM Editor.
A catchy headline and the introduction of a new masthead improved customer engagement. This resulted in higher click-through rates to the website and ultimately more sales.
The Kingdom team managed the entire sending process for this EDM. Importantly, we enhanced the Spend-less Shoes brand, saved time, made sales and got the production done on time each month.