Inbound marketers from all around the globe have flocked to Boston to attend the annual Inbound 2015 conference. 14,000 people packed into the Boston Convention Centre to get up to date with the latest from HubSpot and leaders of the inbound marketing movement.
The Kingdom was there, seeing it live. A highlight of the conference was the HubSpot keynote, delivered by HubSpot co-founders, Dharmesh Shah and Brian Halligan. It was here that HubSpot released a range of new features to their powerful cloud-based automated marketing software.
Here are 3 heavy hitting new additions of the best new HubSpot features from the Keynote.
The Reports Add-On
HubSpot is a fantastic data harvesting tool, and now with the Reports Add-on you have a fully customisable reporting dashboard to give you remarkable analytical power at your fingertips.
The Ads Add-on
Everybody wants to know how well their valuable advertising investment performs, now with the HubSpot Ads Add-on you can track your LinkedIn advertising all the way through to conversion to customer conversion. Legitimate return-on-investment stats that give you the power to advertise with conviction.
Predictive Lead Scoring
The new HubSpot predictive lead scoring tool for Enterprise subscriptions analyses your data and gives instant feedback on who is consuming your content and interested in your business.